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Marketing evolution has entered a new realm by going digital. What are the latest strategies and channels? Which ones are right for your business?

Discover what customer lifetime value is, why it’s important to your business, how to calculate it and how to maximize it.

Apps drive deeper customer engagement, more conversions and a higher AOV. Learn how an app can leverage and extend ecommerce when done right.

Marketers have always been at the forefront of innovation, acting as both artists and scientists. The rise of digital has ushered in an era of constant evolution. To become more creative and agile than ever before, marketers must now also become digital masterminds.

Most marketers feel hindered rather than helped by technology, despite the fact that in 2021, digital marketing appeared as the top item on Deloitte’s list of “12 areas of responsibility for a CMO.” Success is tied to measurable performance, and robust data is non-negotiable when capturing customers’ attention.

As digital experiences have become essential portals to products (and popular products themselves), customers demand increasingly intricate and personalized online encounters. They also expect these digital experiences to be delivered at speed—and their high velocity expectations are constantly accelerating.

We’ve enabled over 9,000 leading brand product and development teams to build better products, faster with the power of Full Stack Experimentation.

Use your expertise to drive impact while growing your career.

Griffin Cox talks feature flags - how they can help improve your development velocity while reducing risk, and if they’re the right move for your business.